Banner design and web advertising
So you've paid your money and you've got a web site. Now you must get
people to visit you. Search engine placement and banner advertising provide cost effective
methods of promoting your site.
Search Engines
Once your web is up and running getting it accepted by the major UK search
engines is crucial to the success of the site. We can provide a full search engine and web
database submission service.
Many search engines use robot spiders to trawl the www and categorise
individual sites, so your site must include appropriate html meta tags, html descriptions
and keywords.
Many of the most popular web databases, such as Yahoo, work on a
submission basis and each site must be approved for inclusion by the database editors.
Acceptance may take several months. The site ranking is determined by the editors,
although this may be influenced by the nature of the site and the inclusion of appropriate
html meta tags.
Search engine and web database submissions are included in the cost of our
web design service but we will be happy to provide this service separately for a fixed fee
of just £49.00.
Banner Advertising
We can produce static or animated banners of any size, including the
standard web sizes such as 468x60, 120x60, 120x180 and 88x31. Banners may be in either gif
or jpg format. Prices start from as little as £20.00. Click here
for more example banners.
Banner advertising works by placing your click-able banner on other web
sites within a network of subscribed sites.
This can be done on an exchange basis where your site displays other
sites' banners in exchange for your banner being exposed on other sites within the
network. There are many banner exchange networks, most are free to subscribe to. Typically
banners are placed at a ratio of either 5:10 or 8:10.
Or, either as an alternative or in conjunction with exchange advertising,
most banner networks accept paid advertising. You are charged a fee per thousand exposures
(CPM) of your banner within the network. Charges vary according to the network and banner
size but typically may start from around £3.00 CPM.
Contact us now to discuss your banner
advertising requirements.
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